Phases in Campaign

1.Requirement gathering
2.planning phase
3.Execution phase
4.Analyzing phase
5.Reporting phase
6.Return on investment(ROI)
Once campaign is completed QA(quality assurance) have to check it out.
order id have a placements
160*600
720*90
300*250
FOR this single or multiple creatives assaigned.
CPM(COST PER 1000 IMPRESSIONS)
CPC(COST PER CLICK)
CDA(COST PER ACTION) like conversion taking place,form filling,interaction with add
CPD(COST PER DAY)