Tuesday, 19 March 2013

“Basic variables in omniture tool”

Omniture is a tool which is used for tracking purpose,in this we use variables,
Basic type of variables which used in custom implementation are :
  • s.Props
               (s.Prop1,s.Prop2,……..s.Prop75)
                Custom traffic purpose this variable is used.
  • s.eVars
               (s.eVar1,s.eVar2,……..s.eVar75)
               For conversion variables this variable is used.
  • s.events
               (s.event1,s.event2,……..s.event75)
               For counter purpose this variable is used.

OMNITURE REPORT SUITE

Create a report suite,
It includes a columns like:
  • Suite id
  • suite title
  • url
  • time zone
  • estimate pageviews per day
  • base currency
The above is for omniture but in Google analytics one of the above point that is “estimate page views per day” will not be there.
In google analytics that is disadvantage,the omniture tool is costly, it is a contract based,so we can ask the data loss if….
omniture has a harddisk space.
Thus the small difference we can see in omniture tool and google analytics tool in web analytics.

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