Tuesday, 19 March 2013

Ways to increase Referral traffic

1.Writing BLOGS about this site and the information of the site.
2.Write BLOGS on the main links of this site and also promiting it on social media web sites or link building sites
like
   facebook.com,
   delicious.com,
   digg.com,
   fark.com,
   reditt.com,
   oneview.com,
   slashdot.org,
   diigo.com,
   jumptags.com,
   newsvine.com,
   a1-webmarks.com
3.Publish an information of that site as an article in article directiories and include links.
4.Add links to this site on wikepedia on relevant section like
if the information based on technology it should be included in the technology community section.
5.Including more user friendly options if they like any information they can email it to their friends,
and give their comments and feedback,and they can give vote.
6.Include the blog on “Add to Favourites”.
7.Publish the directiories on free directiores like
   Freewebdirectory.com,
   Rightwingeye.com etc…
8.In cognizant.com the information,photos and videos are there and share it so referral traffic increases.

Brief steps to increase referral traffic taking an example website

Sources of Referral Sites:
§Informative Sites & Blogs
§Social Media
§File Sharing Sites
§Video & Image Sharing Sites
Informative Sites & Blogs:
•The informative sites & blogs will help our site to get a lot of referral traffic.
•The content of this sites & blogs includes:
ØLatest updates in Technology
ØLatest happenings in the Industry
ØNews Articles
ØInformation about Seminars, Webinars
•Most of the Content in this sites consists of a social media “Share” button which will allow the users to share the content to social media.
•The users are actually interest in sharing the latest updates and happenings in the industry.
•The users who wants to know about the industry would like to attend the seminars or webinars which will make them share that particular seminar or webinar.
Social Media
ØSocial Media weapons like Facebook and LinkedIn helps the Cognizant.com website to get more referral traffic.

Facebook:
•In Facebook, a good marketing strategy with a active fan page will get you more traffic.
•It will be good if we can share the images, videos and whitepapers in the Facebook fan page which will make users to share the page.

LinkedIn:
•LinkedIn is one important professional medium which will drive the target traffic to our site.
•Active participation in specific groups will fetch the target traffic.
File Sharing Sites
§There are hundreds of pdf documents present in the Cognizant.com website with loads of information.
§It will be good if we can upload these pdf documents in the file sharing sites with the target keyword to increase the referral traffic.
Video & Image Sharing Sites
§Cognizant.Com website is having lot of videos & images.
§Sharing these videos & images in the referral sites will actually fetch lot of traffic to the website

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